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Play it forward with our first ever collaboration with Rose & Rex + Experience Camps

Play it forward with our first ever collaboration with Rose & Rex + Experience Camps

We are absolutely thrilled to share our first ever collaboration! We’ve teamed up with imaginative play specialists, Rose and Rex, to welcome the two newest members of our basket family: Lemon Luggy and Lemon Mini Chari. Say hello to the loveliest, lemoniest baskets you ever did see.  

When Olli Ella Met Rose and Rex  

 Have you heard the story of a sister-run company who believed in the power of play and fun, who met another sister-run company who also put play at the centre their world?  

Welcome to the family


“Working with my sister-in-law, Amanda, has been one of my favourite parts of the Rose & Rex journey. From collaborating on new products to working on the website to setting up pop up shops, we have had so many unique Rose & Rex experiences together that I will always cherish. 


Allison Klein – Founder of Rose & Rex 
“Chloe and I are thrilled to be partnering with Rose and Rex, another sister-run company who, like Olli Ella, celebrate the importance of play every day.” 
Olivia – Director and Co-founder of Olli Ella 

  We have loved working with Rose & Rex to bring you our Lemon Luggy and Mini Chari - a pair of baskets that look good and do good. 

Giving back: Experience Camps  

Olli Ella is donating USD$3 for every Lemon Mini Chari and USD$5 for every Lemon Luggy sold to Experience Camps, transforming the lives of grieving children through free camp programs.  
“We are so happy to be able to support such a wonderful charity – Experience Camps are making a massive impact with the healing and support that they provide for children. With the Luggy being a toy loved by children worldwide, Experience Camps being the chosen charity was a no brainer for us.”  
- Olivia Brookman Director and Co-founder of Olli Ella  
At Experience Camps, everyone understands what it’s like to lose someone important. Here, kids can laugh, cry, play, honour the memory of the person who died, and forget the grief that weighs them down. At camp, they learn they are not alone. Experience Camps is made up of an incredible network of full-time staff, camp directors, volunteers, and licensed clinicians whose skills and passion ensure that our campers enjoy a transformative experience at camp and beyond the bunk.  
“We believe deeply in the power of play to be a transformative tool in the lives of children. Experience Camps provides no-cost camp programs for kids who have lost a parent, sibling or primary caregiver. Their program uses play and play-based experiences to support children as they navigate grief and loss.” 
- Allison Klein, Founder of Rose & Rex 
We hope you love the Lemon Luggy and Lemon Chari as much as we do, and embrace them for all your adventures – big or small, at home or exploring our beautiful world.   




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